The Science Media Centre is an independent press office for science, providing the national news media with access to the best science when stories hit the headlines.
Opened in April 2002 and now housed in the Wellcome Trust, the Centre believes that scientists can have a huge impact on the way the media cover science, by engaging more often, more quickly and more effectively with the stories that are influencing public debate and attitudes to science.
The SMC works to ensure that journalists in the national news media have access to accurate, evidence-based and peer-reviewed scientific information in the rapid timeframe they require. The SMC has over 2000 experts and 1000 science press officers on its database, all of whom have signed up to engage with the news media when their issue hits the headlines.
There are relatively few veterinary scientists and experts on the SMC list. We encourage you to sign up! The SMC is completely independent (it has a wide range of funders) and gives excellent support and training to those that sign up to its database.
(Photo: Science Media Centre, courtesy of The Wellcome Images)